Skechers
Last updated: January 31, 2026 Recently updated
Skechers USA, Inc. was founded in 1992 by Robert Greenberg in Manhattan Beach, California, initially as a distributor for Doc Martens footwear before pivoting to design and market its own line of men’s street shoes and utility boots[1][2][3][5]. The company’s breakthrough came in 1993 with the launch of the unisex ‘Chrome Dome’ boot, which tapped into the grunge fashion trend and quickly gained traction in major retailers like Nordstrom and Foley’s, propelling early success[1][3][5]. Greenberg, who previously founded LA Gear, invested modestly to start Skechers, naming it after a term suggested by family members evoking energy and dynamism[1][2]. By 1995, sales hit $100 million, leading to an IPO in 1999 that raised $115 million, and rapid expansion into women’s, kids’, and athletic lines like Skechers Kids (1997) and Skechers Sport (1998), with over 900 styles by decade’s end[1][2][3][5].
Today, Skechers is a global Fortune 500 brand and the third-largest athletic footwear company in the US by sales, offering lifestyle and performance footwear, apparel, and accessories for men, women, and children[4][5][8]. Iconic lines include Slip-ins, D’Lites, GO WALK, GO RUN, Skechers Work, and charity-focused BOBS, featuring innovations like Memory Foam cushioning and Goodyear rubber outsoles since 2020[4][5]. The brand appeals to fashion-conscious, active consumers with comfortable, stylish, affordable options blending casual, sporty, and workwear aesthetics[6][7]. International growth began in 1997, reaching Europe, Asia, and beyond, supported by celebrity endorsements from figures like Britney Spears, Rob Lowe, and athletes like Meb Keflezighi[2][4][5][6].
Shoppers choose Skechers for its commitment to comfort technologies, versatile designs suitable for everyday wear, work, or performance activities, and value pricing that rivals premium brands without sacrificing quality or trendiness[4][5][7]. With headquarters still in Manhattan Beach and ongoing expansions, Skechers combines innovation, broad accessibility, and a fun, energetic brand identity to connect with diverse global audiences[5][8].
How to Save More at Skechers
- Sign up for Skechers newsletters or app alerts for flash sales and exclusive online promotions on popular lines like GO WALK and Slip-ins.
- Shop during end-of-season clearances, focusing on versatile casual and athletic styles that span men’s, women’s, and kids’ collections.
- Compare outlet prices versus full retail, as Skechers factory stores often offer deeper discounts on overstock utility boots and sport lines.
- Leverage free shipping thresholds or in-store pickup to maximize savings on bulk buys of Memory Foam footwear.
Best Times to Shop at Skechers
Best sales occur during major holidays like Black Friday, Cyber Monday, back-to-school in August-September, and end-of-season clearances in January and July, aligning with Skechers’ history of aggressive expansion and inventory turnover.
Skechers Loyalty Program
No details on a formal loyalty or rewards program available in provided sources.
Skechers Coupon Policy
- Stacking: No specific information available from sources; typically check site terms as stacking is often limited for footwear retailers.
- Exclusions: No specific details provided; common exclusions for shoes may include clearance items, select brands, or final sale products.
- Price Adjustments: No information available from sources.
Evergreen Skechers Discounts
Beyond promo codes, Skechers offers these year-round discount programs:
🎖️ Military & Veteran Discount
Skechers offers a military discount for active-duty service members, veterans, and military families. Verify your status through ID.me or SheerID to unlock savings. This discount is typically available online and in-store.
- Typical discount: 10-15%
- Verification: ID.me, SheerID, or military ID
- Eligible: Active duty, veterans, reserves, National Guard, military spouses
🎓 Student Discount
Students can save at Skechers by verifying their enrollment. Use UNiDAYS, Student Beans, or your .edu email address to unlock exclusive student pricing.
- Typical discount: 10-20%
- Verification: UNiDAYS, Student Beans, .edu email
- Eligible: Currently enrolled college and university students
📚 Teacher & Educator Discount
Teachers and educators receive special discounts at Skechers. Verify your teaching credentials through ID.me to access savings.
- Typical discount: 10-15%
- Verification: ID.me, school ID
- Eligible: PreK-12 teachers, college professors, school administrators
🚒 First Responder Discount
First responders can save at Skechers. Police officers, firefighters, EMTs, and other emergency personnel can verify through ID.me or GovX.
- Typical discount: 10-25%
- Verification: ID.me, GovX
- Eligible: Police, firefighters, EMTs, paramedics, 911 dispatchers
🏥 Healthcare Worker Discount
Healthcare workers receive special pricing at Skechers. Nurses, doctors, and medical staff can verify their status through ID.me.
- Typical discount: 15-30%
- Verification: ID.me
- Eligible: Nurses, doctors, CNAs, pharmacists, hospital staff
How to Save More at Skechers
Maximize your savings with these insider tips:
- Sign up for the email newsletter to get 10-20% off your first order.
- Download the Skechers app for exclusive mobile-only deals and early access to sales.
- Check the clearance or sale section first - items are often marked down 50-70% off.
- Stack manufacturer coupons with store coupons for maximum savings.
- Shop during major sale events like Black Friday, Cyber Monday, and Presidents Day.
- Follow Skechers on social media for flash sales and exclusive promo codes.
- Sign up for the loyalty program to earn points on every purchase.
- Use a cashback browser extension like Rakuten or Honey for additional savings.
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Skechers Savings Tips
- Join Skechers Plus for member pricing, check outlet section, and shop seasonal sales.
- Sign up for email newsletters for exclusive subscriber discounts
- Use cashback sites like Rakuten for additional savings
- Compare prices and check for price match policies